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You can’t expect your readers to take action just because your business brochure is well designed with great content. What’s the purpose of a business brochure if it doesn’t make your readers want to take action? Including a bio of the CEO as well as contact information properly listed on the next page makes the company seem more approachable.ĮDIT THIS BROCHURE TEMPLATE 12. Take the corporate business brochure template below. Avoid this risk by designing your contact information section to be highly visible. Some customers might not be able to locate your contact information even if you include everything. Make it easy to respondīe sure to include the following vital contact information in your company brochure: It has clear and straightforward writing that helps to quickly get the message understood easily:ĮDIT THIS BROCHURE TEMPLATE 11. Here’s one of our company brochure templates that follows this tip. Your credibility lowers with an increase in complex language. You should also stick to straightforward, simple language. Rather, try to focus on your main selling points to grab the attention of your readers. I understand how tempting it may be, but don’t list every single feature of your product or service.
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You run the risk of losing readers if your brochure is too lengthy or difficult to read. This helps to make the tuition cost seem more reasonable by the time the reader gets to that section.ĮDIT THIS BROCHURE TEMPLATE 2. The reader is also shown the bios of the college’s professional instructors before reading the tuition details. The first section that the reader sees is an introduction to the college followed up by the value they offer to students. Take a look at the well-planned flow of this trifold brochure template for a college. This is to make sure all of your branding materials follow a consistent style. Lastly, you should have a clear view of your brand personality. This will help dictate the overall direction of your design and will ensure that the brochure design matches your brand identity.
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EDIT THIS BROCHURE TEMPLATE Start with a tri-fold or bi-fold brochure template Whether that’s contacting your company or buying your product/service, they first have to give you the time of day to actually pick up and read it! Make sure to keep these goals in mind throughout the design process. The main purpose of your brochure is to motivate readers to take action. Establish communication channels with potential clients.Support sales efforts by improving credibility to answer any objections.
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Act as a reference for the products and/or services your company offers.Embrace white/negative space in your brochure templates.Use sales copywriting over technical copywriting.Plan out the order of information in brochure templates.Identify the purpose and strategy of your brochure.To create a company brochure (click to jump ahead): It’s an online drag and drop editor that requires zero design experience to use. The best part is that you can use our free brochure maker tool to customize all the brochure templates in this blog post with just a few clicks. Keep reading and by the end of this post, you’ll be more than prepared to create an engaging and highly effective company brochure! Your brochure’s design is crucial for a lasting first impression.Ĭompany brochures are great for first impressions and educating your audience about your product, service or organization. If it left an impression, it was likely well-designed. Despite the digital marketing trend, don’t underestimate the power of traditional marketing brochures.